About YouTube
YouTube is one of the most popular video sharing site. Lots of companies are now using YouTube to reach out to current and potential customers, as it proves to be an excellent platform to build more personal relationships with the client base and reap the benefits of the creative indirect marketing strategy. Study shows that the video on YouTube gets more traffic everyday than that of the CNN, MySpace, Facebook and even eBay. It is clear that brands are using YouTube as traffic tube to increase the traffic to the website. For small and middle size organizations it is good way to promote their brand, product and services with minimum investment, as to upload a video you only need access to an internet and the camera (for taking videos).
YouTube Statistics
• One of the top site on the Internet
• Alexa Rank of YouTube is 3
• More than 100 million videos viewed each day
• Tens of millions of unique visitors
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